because it reflects itself in the ideals that these activities convey: competition, collaboration, community, continuous improvement of one’s own abilities, achievement of objectives and a sense of belonging to the group and society.
Alberti e Santi’s natural inclination to sponsor sporting activities stems from the special relationship created over the years between the owners and various leading local sports groups.
To date, Alberti e Santi is the main sponsor of Pallacanestro Fiorenzuola 1972, a Serie B Old Wild West club of the Lega Nazionale Pallacanestro, and boasts a relationship of over 40 years with it.
In addition to sport, A&S also pays great attention to the history of the communities in which it operates at its headquarters in the province of Piacenza, supporting historic town events in Fiorenzuola d’Arda (PC) and Cortemaggiore (PC).
In recent years, Alberti e Santi has also expanded its interest in supporting the area’s most up-and-coming sports and leisure events organised by Under 35 associations.